01 · Top
AI & Automation
AI and automation where they take real work off your team: content pipelines, agents and connected systems instead of copy and paste.
What I do- AI workflows for content, research and translation
- Agents that handle recurring tasks
- Connecting CRM, PIM, website and asset management
- Automations with n8n, Zapier and custom code
- Enabling teams to work with AI every day
Proof- 90% of website requests at Riedel handled by self-service
- Automated onboarding and campaign workflows for CoParently
ClaudeChatGPTGeminin8nZapierSupabase
02 · Right
Marketing Ops
Processes, teams and budgets set up so campaigns run on plan. From briefing to reporting.
What I do- Operating model and team structure
- Briefing, approval and production workflows
- MarTech stack audit and roadmap
- Budgets, reporting and KPIs
- Interim lead for marketing operations
Proof- Led a 15-person in-house agency at Riedel
- Brand and eight e-commerce platforms across the Videndum division
SalesforceHubSpotActiveCampaignEloquamonday.comCanto
03 · Bottom
Apps & Tools
Internal tools and apps that teams actually use. Designed, built and run.
What I do- Self-service tools for sales and marketing
- Mobile apps for iOS and Android
- Web apps, portals and APIs
- Data platforms such as PIM connections
- Prototypes in days, not months
Proof- 30 tools for 1,500+ users across 20 countries
- CoParently and Holibase, built and run on my own
FlutterSupabaseCloudflareSwiftREST APIs
04 · Left
Brand & Creative
The craft I started with: brand, design, web, photo, video and 3D. Today in service of products and systems that scale.
What I do- Brand identity and guidelines
- Web design
- Photo and video production
- 3D visualisation and animation
- Launch campaigns
Proof- Award-winning flowtech launch under two brands
- 27 startups and brands supported with 4Dgraphic
Cinema 4DAfter EffectsPremiere ProDaVinci ResolveFigma